Experience, training or licensure could be required.
Create a flyer that describes your offerings. Before you can create this, you need to be aware of the services you're providing. It is possible that you only need to manage small-scale bookkeeping. You could also prepare balance reports and income statements on a monthly, annually, or quarterly basis based on the needs of your company. Accounting for taxes is an additional field which requires lots of work.
The industry is seasonal in a lot of regions of the United States. But, there are ways to get around it. Once you've completed the necessary repairs and tune-up for your bikes, you can rent an storage facility to keep the bikes. You could also offer catering to Lance Armstrong wannabes all year. Road racers train in snow, sleet, and nighttime darkness. Although some of them are riding their own bicycles, many others do not. This lets them keep their businesses going all year. It is also possible that you'll have a lot of cyclists visiting your store on Saturdays to talk about everything cycling related.